{"id":28058,"date":"2025-12-18T11:36:19","date_gmt":"2025-12-18T11:36:19","guid":{"rendered":"https:\/\/avitem.fr\/first-mile-releases-a-practices-compendium-for-tourism-smes"},"modified":"2026-01-07T11:18:19","modified_gmt":"2026-01-07T11:18:19","slug":"first-mile-releases-a-practices-compendium-for-tourism-smes","status":"publish","type":"post","link":"https:\/\/avitem.fr\/en\/first-mile-releases-a-practices-compendium-for-tourism-smes","title":{"rendered":"FIRST MILE releases a Practices Compendium and Toolbox for tourism SMEs"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"28058\" class=\"elementor elementor-28058 elementor-28035\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5713f973 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5713f973\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6007c2d8\" data-id=\"6007c2d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d68b4bf elementor-widget elementor-widget-text-editor\" data-id=\"1d68b4bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>After nearly three years of implementation, the <strong><a href=\"https:\/\/avitem.fr\/en\/first-mile-project\">FIRST MILE project<\/a><\/strong> officially comes to an end with the publication of a <a href=\"https:\/\/avitem.fr\/first-mile-project-practices-compendium\"><strong>Compendium of Sustainable Tourism Practices and a Toolbox<\/strong><\/a>\u00a0both designed for tourism SMEs.<\/p><p>This publication follows the <strong><a href=\"https:\/\/avitem.fr\/en\/first-mile-project-final-event-in-bologna\">final FIRST MILE project event held in Bologna<\/a><\/strong>, where the 80 SMEs and project partners from across Europe came together to proudly celebrate the results achieved, as well as the remarkable commitment of the participating companies, many of which went well beyond the initial expectations.<\/p><h2>A catalogue of inspiring practices for your tourism projects<\/h2><p><strong>30 simple, practical and easy-to-share behavioural tactics<\/strong> and <strong>a comprehensive guide<\/strong> to implement them, to advance sustainable tourism and move concretely from intention to action.<\/p><p>The <a href=\"https:\/\/avitem.fr\/first-mile-project-practices-compendium\"><strong>FIRST MILE Practices Compendium and Toolbox<\/strong><\/a> presents low-cost solutions tested by more than 80 companies in Norway, Slovenia, Italy and France, and validated by both customers and tourism professionals.<\/p><p>These <strong><a href=\"https:\/\/avitem.fr\/en\/sciences-comportementales-et-tourisme-durable-retour-aux-faits-avec-first-mile\">actions grounded in behavioural science<\/a><\/strong> (<em>nudges<\/em>) are embedded in everyday practices to positively and subtly transform habits, helping us move together towards the ecological transition.<\/p><h3>What tangible benefits for businesses?<\/h3><ul><li><strong>Cost reduction<\/strong>: improved waste management, lower water consumption and reduced energy bills<\/li><li><strong>Higher customer satisfaction<\/strong> and stronger engagement<\/li><li><strong>Improved environmental performance<\/strong><\/li><li><strong>Stronger positioning and visibility<\/strong> in a tourism market increasingly driven by sustainability expectations<\/li><\/ul><p>Even <strong>small, strategically designed changes<\/strong> can lead to significant shifts in behaviour, resource use and economic outcomes.<\/p><p>8 key priority areas<\/p><ul><li>Improving waste management<\/li><li>Reducing single-use plastics<\/li><li>Optimising water use<\/li><li>Reducing food waste<\/li><li>Promoting local food<\/li><li>Improving visitor flow management<\/li><li>Optimising energy use<\/li><li>Encouraging smart mobility<\/li><\/ul><h3>The FIRST MILE project: a European learning community<\/h3><p>The practices featured in the Compendium were identified through a performance monitoring and evaluation framework, as well as through knowledge sharing and peer-to-peer support.<br \/>The Compendium was developed in collaboration with <a href=\"https:\/\/www.opentourismelab.com\/\"><strong>Open Tourisme Lab<\/strong><\/a>.<\/p><p>It highlights the project\u2019s main results, shares key lessons learned, and presents <strong>replicable practices<\/strong> that can serve as models for other tourism SMEs across Europe.<\/p><h3>Coming soon<\/h3><p>The publication of the <strong>FIRST MILE Toolkit<\/strong>, which will bring together the most inspiring results and provide <strong>practical methods<\/strong> for applying FIRST MILE tactics within your own organisation.<\/p><h2><span class=\"TextRun SCXW162480538 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW162480538 BCX8\">T<\/span><span class=\"NormalTextRun SCXW162480538 BCX8\">ourism<\/span><span class=\"NormalTextRun SCXW162480538 BCX8\">\u00a0sector: a need for accountability<\/span><\/span><span class=\"EOP SCXW162480538 BCX8\" data-ccp-props=\"{}\">\u00a0<\/span><\/h2><p>Small and medium-sized enterprises play a crucial role in the European Union\u2019s tourism sector.<\/p><p>In 2022, SMEs accounted for <strong data-start=\"2894\" data-end=\"2933\">76% of tourism employment in the EU<\/strong>, with variations across countries, ranging from 62% in France to 90% in Slovenia and Greece.<\/p><p>Tourism has a critical role to play in the global carbon emissions trajectory.\u00a0<span data-contrast=\"auto\">Travel and tourism currently account for about<strong> 8,8% of global greenhouse gas emissions (2019)<\/strong>; representing a doubling of tourism-related emissions since 2009. When considering climate impact rather than just emissions, the effect is even more significant.<\/span><b><span data-contrast=\"auto\">\u00a0<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Tourism emissions are also associated with alarming distributional inequalities. Under both destination and resident-based accounting, <\/span><b><span data-contrast=\"auto\">the twenty highest-emitting countries contribute three-quarters of the global footprint.<\/span><\/b><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">The disparity in per-capita tourism emissions between high-income and low-income countries now exceeds two orders of magnitude.\u00a0<\/span><span data-ccp-props=\"{}\"> \u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>After nearly three years of implementation, the FIRST MILE project officially comes to an end with the publication of a Compendium of Sustainable Tourism Practices and a Toolbox\u00a0both designed for tourism SMEs. This publication follows the final FIRST MILE project event held in Bologna, where the 80 SMEs and project partners from across Europe came &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/avitem.fr\/en\/first-mile-releases-a-practices-compendium-for-tourism-smes\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;FIRST MILE releases a Practices Compendium and Toolbox for tourism SMEs&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":28213,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[151],"tags":[],"class_list":["post-28058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tourisme-durable"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FIRST MILE releases a Practices Compendium and Toolbox for tourism SMEs - Avitem<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/avitem.fr\/en\/first-mile-releases-a-practices-compendium-for-tourism-smes\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FIRST MILE releases a Practices Compendium and Toolbox for tourism SMEs - Avitem\" \/>\n<meta property=\"og:description\" content=\"After nearly three years of implementation, the FIRST MILE project officially comes to an end with the publication of a Compendium of Sustainable Tourism Practices and a Toolbox\u00a0both designed for tourism SMEs. 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